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Joanna Williams

What does
it mean
to flourish?

To flourish: a multi-faceted state of growing, thriving and sustainable performance which is broader than just happiness or wellbeing, and a key focus of Positive Psychology. Flourishing can be generated through awareness, choice, action and commitment.


Factors which contribute to a sense of flourishing include positive emotions, engagement, relationships, meaning, and accomplishments ('PERMA' - Seligman, 2011), as well as other components such as health, mindset, environment, economic security, resilience, compassion, life-satisfaction and optimism.

Positive Psychology Defined

"The scientific study of positive human functioning and flourishing on multiple levels, that include the biological, personal, relational, institutional, cultural, and global dimensions of life."
Seligman & Csikszentmihalyi, 2000

Why flourish?

Investing in your flourishing is a generative approach to wellbeing (rather than curing or preventing ill-being). It supports the accomplishment of your personal and professional goals and aspirations, so you can do well in living a fulfilled life.

In the field of Positive Psychology, flourishing is broader than "happiology". It also acknowledges that life includes difficult times, even times of suffering. It does not discount these challenges; rather, it allows a space to accept and even grow from this, while placing the focus on what is strong, rather than what is wrongA flourishing plant often comes to mind: it is vital to nourish it through what is "good" for it, yet the potential to flourish is there even in harsh climates.


In the field of mental wellbeing/mental health, flourishing sits on a spectrum, with the opposite of flourishing being languishing.

If languishing is the current state and you are looking to change this, please reach out.


Mental ill-being/mental illness can be viewed separately, supported by those in clinical and medical fields.

Please note our disclaimer regarding the scope of the services that Flourish GmbH offers.

Scientific research in the field of Positive Psychology suggests certain pathways generate individual and organisational flourishing.

We are happy to share key research findings on the benefits of flourishing and wellbeing - please get in touch.

Model of mental health and mental illness

Ref.: Keyes, C. L., 2002

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Coaching Defined

"Coaching is partnering with clients in a thought provoking and creative process that inspires them to maximize their personal and professional potential."

International Coaching Federation

How to flourish?

We believe that all people, organisations and communities have the capacity to build wellbeing, sustainable performance and flourishing.

Using the latest scientific research and evidence-based approaches from the field of Positive Psychology, we co-create client partnerships that maximise individual and organisational potential, with flourishing and wellbeing as the core for driving change, achieving goals, and facilitating sustainable performance.

Different pathways to flourishing can be explored and actioned, through the coaching, consulting and/or training services we offer. 

Laughing During a Meeting

Get in touch to schedule an appointment

Whether you are an individual looking to enhance your own flourishing, or an organisation seeking an evidence-based approach towards coaching, consulting and training, we'd love you hear from you. For all coaching clients, we offer a free 20-minute "chemistry" session, as well as a variety of packages to meet specific needs.


For our pricing structure or further information, please get in touch.

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